Oral-B is passionate about the oral health of Australians and we see that there is much room for improvement. Tooth decay is the #1 most prevalent health problem in Australia, with 9 out of 10 adults experiencing tooth decay in their lifetime1. In August 2017, Oral-B will be partnering with Woolworths and Foodbank to improve the dental health of Australian families in need.
The 2017 Oral B & Foodbank Share a Smile campaign, which is proudly supported by Woolworths, is a national campaign during Dental Health Month that helps give Australians access to basic oral care and information. During the month of August, for every Oral-B product sold at Woolworths, Oral-B will make a donation to Foodbank – a non-profit organisation which acts as a pantry to the charities and community groups who serve the Australian welfare sector. Shoppers can support the campaign simply by purchasing the Oral-B products from Woolworths. Every time you buy an Oral-B product in Woolworths (online or in-store), you’ll trigger a donation to Foodbank. This will enable Foodbank to deliver an target of 20,000 dental health kits to Australian families in need, containing Oral-B toothbrushes and toothpaste and Oral Health Care Educational information.
Details of Your donation:
Oral B has a Donation target of 20,000 Dental health Kits (60,000 units including Toothbrushes & Toothpaste)Donated product to be provided to Foodbank during August 2017
Foodbank is Australia’s largest hunger relief organisation, providing 63 million meals a year to over 2,600 charities and 1,750 schools. Each year it distributes over 35 million kilograms of food and groceries - that’s the equivalent of over 172,000 meals a day. Foodbank accounts for 70% of all the food distributed to charities by food rescue organisations in Australia.
Foodbank works with the entire Australian food and grocery industry including farmers, wholesalers, manufacturers and retailers. Donations include stock that’s out of specification, close to expiry or excess to requirements. Companies also make donations as part of a commitment to social responsibility or a cause-related marketing campaign.
In addition, Foodbank collaborates with suppliers, manufacturers and transporters in programs to source key staple foods that don’t come in sufficient quantities via rescue channels. For more information please visit www.foodbank.org.au.
1 Chrisopoulos S, Harford JE & Ellershaw A (2016). Oral health and dental care in Australia: key facts and figures 2015. Canberra: AIHW.